Industry News

Rovensa Next to Distribute Novonesis’ Biosolutions for Plant Health in the United States

Thu, 11 Jun 2026 00:00:00 -0400

Novonesis and Rovensa Next today announced a distribution agreement under which Rovensa Next will commercialize select Novonesis agricultural biosolutions in the United States, beginning with the 2027 growing season.

Ducks Unlimited Honors The Mosaic Company with Corporate Conservation Achievement Award

Wed, 10 Jun 2026 00:00:00 -0400

Ducks Unlimited (DU) is proud to announce The Mosaic Company and The Mosaic Company Foundation for Sustainable Food Systems (The Mosaic Company Foundation) as the 2025 joint recipients of the DU Corporate Conservation Achievement Award, honoring their exceptional commitment to conservation in North America.

360 Yield Center Splits Into Two Brands: 360 RAIN for Adaptive Application, 360 YIELD for Retrofit Equipment

Mon, 08 Jun 2026 14:00:00 -0400

After more than a decade of agricultural innovation, 360 Yield Center announced today a strategic brand restructuring that establishes two distinct divisional brands: 360 RAIN, focused on adaptive application, and 360 YIELD, focused on retrofit equipment upgrades.

Higher Diesel Prices, Higher Custom Rates

lessitef@lesspub.com — Fri, 05 Jun 2026 00:00:00 -0400

Earlier this year, 205 custom operators and farm managers in Iowa responded to the annual Iowa farm custom rate survey that is coordinated by Iowa State University ag economists.

WinField Launches AI Tool Oz

Fri, 29 May 2026 00:00:00 -0400

The AI-powered tool helps make near-instant agronomic recommendations, and new updates to its BioVerified designation, a vetted list of biological products that meet a set of criteria developed by WinField United research and agronomy teams.

MASCHIO GASPARDO Opens Its First Full Line Store in North America

Wed, 27 May 2026 00:00:00 -0400

The Group’s fifth Full Line Store worldwide opened on May 22, 2026, in partnership with Roc-Pit Equipment LLC. Located in the heart of the American Corn Belt, the new dealership brings the full MASCHIO GASPARDO range to North American farmers.

Ag Leader Introduces Z-Row Integrated Row Guidance for Combines

Tue, 26 May 2026 00:00:00 -0400

By eliminating the need for additional displays, controllers, or complex setup, the system helps operators stay focused during a demanding time of the year.

Sand County Foundation Launches Learning Cohort for Farmers, Ranchers

Fri, 22 May 2026 00:00:00 -0400

Sand County Foundation is launching a peer-based conservation learning cohort program for farmers and ranchers in four Midwestern states.

Pivot Bio Relocates Headquarters to Minnesota, Strengthening Midwest Presence

Mon, 18 May 2026 00:00:00 -0400

Pivot Bio recently announced it has moved its corporate headquarters to Minneapolis, Minn., relocating from its prior headquarters in Berkeley, Calif.

First Ever Opportunity to Share Case Study Results in No-Till Farmer

Fri, 15 May 2026 00:00:00 -0400

The upcoming summer edition of No-Till Farmer's Conservation Tillage Guide will feature first-ever case study articles — an opportunity from the Editors of No-Till Farmer, Strip-Till Farmer & Cover Crop Strategies.

Corteva's Seed & Genetics Spinoff to be Branded as Vylor

Tue, 05 May 2026 00:00:00 -0400

With more than 4,000 germplasm patents and more than 2,000 biotechnology patents, Vylor's innovation engine will be anchored in the industry's most elite germplasm and transformative biotechnology, the company says.

Razor Tracking Advances Its Commercial Fleet Platform with OEM Embedded Telematics from CerebrumX

Mon, 27 Apr 2026 00:00:00 -0400

Razor Tracking announced it is leveraging manufacturer-driven telematics from CerebrumX Labs Inc. to enhance fleet operations.

Jenna Kudrna Named 2026 Lessiter Ag Media Scholar

Fri, 24 Apr 2026 00:00:00 -0400

Jenna Kudrna, Milton, Wis., was named the 2026 recipient of the Frank Lessiter Ag Media Scholarship.

Beck's Hybrids Acquires Soybean Processing Facility

Thu, 23 Apr 2026 00:00:00 -0400

The facility includes approximately 150,000 square feet of warehouse space and an additional 5,000 square feet of office space.

Key Precision Takeaways from Auburn Cotton Planting Studies

Sat, 18 Apr 2026 00:00:00 -0400

These studies included evaluations of different planter types (seed meters), seeding configurations, seeding rates, and high-speed planting technology.

Kinze Product Innovation Day Set for June 2026

Thu, 16 Apr 2026 08:00:00 -0400

The invitation-only event is designed to provide farmers with deeper access to Kinze equipment, expertise, and people. The event will replace Kinze Manufacturing’s exhibit at the annual National Farm Machinery Show.

Important Deadlines Loom for Economic Assistance and Conservation Programs

Wed, 15 Apr 2026 00:00:00 -0400

The USDA announced that Continuous Conservation Reserve Program (CRP) offers can be submitted during a second batching period that runs through May 1, 2026.

2026 State of the Farm Report Examines Early AI Use and Broader Digital Trends in Agriculture

Thu, 09 Apr 2026 00:00:00 -0400

For the first time in the report’s history, farmers under the age of 50 represent nearly 38.4% of the respondent pool. This younger demographic is bringing a new level of technological maturity to the farm, with a strong focus on efficiency and mobile-first operations.

The Mechanics of Soil Fertility: Use of Sugar in Field Crops

Wed, 08 Apr 2026 00:00:00 -0400

Adding sugar increases microbial growth, creating population booms that will momentarily increase mineralization, but then immediately immobilize residual nitrogen.

White House Budget Slashes Conservation Tech Support

jdobberstein@lesspub.com — Mon, 06 Apr 2026 00:00:00 -0400

Some conservation groups are angered by a preliminary budget document released that slashes the budget for NRCS technical assistance for farmers.

AI in the Spotlight at FEMA Supply Summit & Showcase

nnewman@lessitermedia.com — Mon, 30 Mar 2026 13:00:00 -0400

I just got back from the FEMA (Farm Equipment Manufacturers Association) Supply Summit and Showcase. My top takeaway from the week can be summed up with two letters. AI.

Resurrect Bio and Corteva Join Forces to Tackle Corn Production

Thu, 19 Mar 2026 00:00:00 -0400

Resurrect Bio and Corteva announced a joint development agreement to tackle some of the most economically devastating diseases currently affecting corn production.

Relentless Ag Launches Drone-Ready Product Line

Wed, 18 Mar 2026 00:00:00 -0400

To better serve local customers, Relentless Ag is launching a new drone-ready product line for protecting in-season yield potential in 2026, powered by Meristem Crop Performance.

First Ray and Jolene Ward Soil Health Professor Named at UNL

Tue, 24 Feb 2026 00:00:00 -0500

The newly established professorship in the Department of Agronomy and Horticulture honors the Wards for their longstanding contributions to Nebraska agriculture.

New Study Compares Dual-Line & Single-Line Precision Spraying Systems

Mon, 23 Feb 2026 00:00:00 -0500

In the 2025 season, the Univ. of Nebraska–Lincoln (UNL) conducted replicated field trials to evaluate two different approaches to deploying AI-driven precision spraying.

National Conservation Leaders Recognized at NACD Annual Meeting

Sat, 21 Feb 2026 00:00:00 -0500

The National Association of Conservation Districts recognized planners, producers and conservation leaders for outstanding service and innovation at its 80th Annual Meeting in San Antonio, Texas.

CIBO’s Data and Analytics Platform Helps Power Nutrien’s Sustainable Agriculture Programs

Thu, 12 Feb 2026 00:00:00 -0500

Through this collaboration, CIBO will provide essential measurement, reporting and verification (MRV) services to Nutrien’s sustainable agriculture programs across the Midwest, helping expand farmer access to both private and public incentives while supporting credible, scalable outcomes.

Cover Crop Business Accelerator Opens Applications for 2026

Wed, 11 Feb 2026 00:00:00 -0500

Now in its seventh year, the program helps new and established cover crop businesses expand to meet rising farmer demand for cover crop seed and application.

Carbon Robotics Launches the World’s First-Ever Large Plant Model

Mon, 02 Feb 2026 00:00:00 -0500

Plant Profiles, a new feature launching for all LaserWeeders, demonstrates how this AI translates into practical value for farmers. The feature enables farmers to quickly and easily tailor the foundational LPM to their unique crops, weeds, and field conditions.

John Deere Introduces Updated Sprayer Technology

Tue, 27 Jan 2026 00:00:00 -0500

“We understand the increasing pressures farmers are facing, driving them to find solutions that allow them more flexibility and the opportunity to do more with less,” said Josh Ladd. “That is why we have updated See & Spray to directly address those challenges by helping farmers apply exactly what’s needed, where it’s needed, and across more acres and more crops.”