In this episode of The Germinate Podcast, Joe Sampson sits down with Mike Lessiter, President of Lessiter Media, to discuss the evolution of agricultural journalism, the role of media in shaping the farm equipment industry, and how niche publishing serves as a powerful resource for agribusiness professionals.

Lessiter Media is pleased to announce the promotion of Bree Greenawalt to the position of Director of Data, Insights, and Circulation, effective immediately

Frustration if often a byproduct of progress, and as any strip-tiller will tell you integrating new technology into their operation often comes with a hitch or two.