Matt Grosshans was tired of seeing his strip-tilled fields washed out with heavy spring rains. As extreme weather patterns started impacting his operation, the Hamilton County, Neb., farmer realized reduced tillage, cover crops and crop rotations were vital to maintaining his soil. 

Country Crock partnered with a Kansas City distiller to make a limited-edition batch of rye whiskey from cereal rye being used as a cover crop on local soybean farms.